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Thrivent Commits more than $500,000 to Support Fox Valley Tornado Recovery

Jul 28, 2026

Organization is supporting local nonprofits, impacted workforce members and community-led recovery efforts following severe storms in the Appleton, Menasha and Neenah areas.

MINNEAPOLIS [July 28, 2026] – Thrivent, a Fortune 500 financial services company that puts generosity at the heart of saving and investing, announced it will contribute $500,000 to support disaster relief and recovery across the greater Appleton area after a tornado and severe storms caused significant damage in the Appleton, Menasha and Neenah communities Monday. Thrivent's support includes funding for local nonprofit organizations, assistance for impacted workforce members and efforts to help accelerate community recovery.

“Our hearts are with our colleagues, their families and the community as recovery begins,” said Thrivent President and CEO Terry Rasmussen. “Appleton has been home to a large part of Thrivent’s workforce for more than a century, and we’re committed to supporting the people and organizations helping the community recover and rebuild.”

More than 500 Thrivent team members live in the Appleton area, including employees, financial advisors and their staff, alongside clients and members across the region. The company continues to assess the full impact of the storms and is working closely with local partners to understand the most urgent needs and move resources quickly to the people and organizations best positioned to help.

Financial Support for Local Nonprofits. Thrivent will contribute $500,000 to local nonprofit organizations supporting disaster relief and recovery in the greater Appleton area. In the days and weeks ahead, the company will work closely with local partners to understand the most urgent needs and direct resources where they can have the greatest impact.

Support for Impacted Employees. Thrivent is providing immediate assistance for team members and families directly affected by the storm, in addition to support employees and their families receive through a variety of company benefit programs.

Gift Match and Volunteer Opportunities. Thrivent matches the personal donations of employees to eligible nonprofit organizations throughout the year. Additionally, Thrivent is partnering with local nonprofits to identify meaningful volunteer opportunities for its workforce and will share additional details as recovery needs become clearer. Volunteer Fox Cities is mobilizing volunteers to help with storm response and recovery, and employees who want to support recovery efforts can use paid volunteer time off, up to 20 hours per year, to give back through community volunteering.

Activating Thrivent’s Giving Programs. Thrivent clients with membership can direct Thrivent Choice Dollars to enrolled organizations supporting disaster response and recovery efforts. They may also organize Thrivent Action Teams to support local recovery projects, fundraisers and service activities. Members can use the code Disaster2026 to help expedite Action Team kits and accelerate support for local recovery efforts.

Amplifying Disaster Relief Donations. Thrivent is matching donations to Convoy of Hope, Community Foundation for the Fox Valley Region, and United Way Fox Cities, providing a $1 match for every $2 donated up to $60,000.

Support for Local Congregations and Community Partners. Thrivent is also working with churches in the Fox Valley area to identify local needs and provide support through its Thrivent Member Network teams.

Media Contact
Matt Sullivan
Matt.Sullivan@thrivent.com
612-817-1385

About Thrivent
Thrivent is a Fortune 500 financial services company that helps build, grow and protect financial well-being through purpose-driven advice, investments, insurance, banking and generosity programs. Thrivent serves more than 2.4 million clients through thousands of financial advisors across the country and has more than $212 billion in assets under management/advisement (as of 12/31/25). Thrivent carries strong financial ratings from independent rating agencies - including AM Best, Moody's and S&P Global Ratings - which demonstrate the company’s financial strength, stability and ability to pay claims. Ratings don't apply to investment product performance and more information can be found on each rating agency's website. For more information about Thrivent, visit Thrivent.com or find us on Facebook, Instagram and LinkedIn.

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Media contacts

Submit a request for more information, an interview, or fact check by e-mailing mediarelations@thrivent.com.

  • Liz Erickson
  • Senior PR Manager
  • 651-757-7401
  • Liz.Erickson@Thrivent.com
  • Nathan Dupont
  • Senior PR Manager
  • 414-550-2204
  • Nathan.Dupont@thrivent.com
  • Patrice Smith
  • Public Relations Strategist
  • 202-718-5069
  • Patrice.Smith@thrivent.com
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